Sonic Notify: Hoops Jones, Beacon Adventurer

Full Range of Bluetooth LE Beacons

Sonic Notify has been rocking its beacon technology lately, helping drive an Indiana Jones adventure and seat upgrades for the Golden State Warriors. Its beacons can include both audio and Bluetooth LE signals (thus letting them communicate with a wider range of Android and other phones). Beacons And The Temple of Doom The New York-based […]

World’s First iBeacon Documentary: Wayfinding for the Digital Age

Door Into the Dark | Image: ANAGRAM

The world’s first documentary developed and experienced around iBeacon technology asks a profound question: in an age of connected devices, Google maps and a fully catalogued human genome, what’s left to explore? When it’s becoming impossible to get lost, what value are we losing from the experience of wandering into uncharted territory? Anagram’s Door in […]

Airbnb iBeacon? The Future of the Smart Hotel

iBeacon Hotels

Just like retailers imagine they can reinvigorate retail through beacons, so do hotels. But while they seek to reinvent their industries, they also need to keep an eye out for newcomers and imagine how upstarts like Uber or Airbnb might reimagine the end-to-end experience of place. The Smart Hotel Tim Groot imagines traditional hotels in […]

Prisoner’s Dilemma: iOS 7.1 Challenges iBeacon Developers

ibeacon-dilemma

Apple has made iBeacon better with the release of iOS 7.1. But the changes in the consumer opt-in experience will will create new tensions in experience design that will challenge the entire market. The improvements are game changers: not only will your app now ‘range’ for beacons even if it’s closed, but there are other […]

Apple iBeacon Certified Products Hit the Market

ibeacon-certification

Estimote And Other Devices Now Carry the iBeacon Logo Estimote beacons are now iBeacons. Gimbal beacons have been for a while. Companies like Appflare are also carrying the iBeacon logo. Apple is now allowing device makers to affix the iBeacon brand to their Bleutooth LE enabled beacons. Qualcomm offers the following footnote (which may be […]

Apple iOS 7.1 Launches Major iBeacon Improvement

Apple iOS 7.1 and iBeacon

iBeacon Now Works When the App Is Closed Apple launched iOS 7.1 today and with it a major, game-changing improvement to iBeacon. As of today, once an app is installed it will “look” for beacons even if your app is shut down or you’ve rebooted your phone. We tested the functionality today to verify the […]

RadBeacon : Beyond the Battery

RadBeacon

Not all beacons will be stuck to the underside of a shelf or above the doorway of your local shop. RadBeacon by Radius Networks is a reminder that in the battle of the beacons one of the biggest challenges is battery life – but that there’s a way to overcome it. We finally got around […]

iBeacon: Is Bluetooth On? And Other Insights from Empatika

Empatika and iBeacon

What are the biggest challenges in designing experiences around Bluetooth LE beacons? Can we even count on consumers to have Bluetooth on? And can iBeacon technology do more than just deliver coupons? For the developers at Moscow’s Empatika the answers to these questions haven’t always come easy but they’ve come through winning strategies for user […]

iBeacon Myth Busting

There are two ‘myths’ about Bluetooth LE beacons that keep coming back. Whether it’s in the media or with a client they’re misconceptions about how beacons work. But while we like to be clear about the facts I’m not sure that either myth really matters. Today, two articles try to puncture common misconceptions about iBeacon/Bluetooth […]

Hacking iBeacon

Image Courtesy of BeMyApp

The simplicity of iBeacon hides a deeper challenge: thinking about mobile application development in a way that relates a user experience to the physical world. They’ve discovered, I’m sure, that the simplicity of Bluetooth LE hides confounding challenges, about which we’ve written previously.  A beacon doesn’t seem to do much, after all, other than advertise […]