Getting Started with Estimote: 5 Things You Might Not Know


Our Estimotes arrived. The courier seemed to think the fact they came from Poland was such a big deal he mentioned it three times. But for us, the big deal of course was the beacons themselves – we felt like we’d won the lottery, what with Estimote struggling a bit to catch up with the […]

iBeacon PhoneGap and Sencha Touch

Konrad Dzwinel of Making Waves has put together a proof of concept using Estimote beacons, PhoneGap and Sencha Touch. He even posted the code on GitHub so we could take a look – a fast little prototype, maybe, but there are some handy code snippets you can take a look at. Now, I’d love it […]

Internet of Things: This Week’s Top Posts

There’s something new on the Internet of Things every week – from Bluetooth LE wrist bands for kids, to shareable bike locks that you run on your phone, to sprinklers that know the weather. But the news of the week was Android. And with Radius Networks seemingly leading the charge, we’re seeing strong evidence that […]

Estimote: Stumbling or Thriving with Success?

Estimote has a winner. But is it leaving its customers behind? Estimote produces one of the first commercially available Bluetooth LE devices that will take full advantage of Apple’s iBeacon framework (and its rapid adoption by Android developers). But it doesn’t just have a winner: it has an OMG WTF are we supposed to do […]

iBeacons for Brands: Moving Beyond Loyalty

Consumers value the mobile experience over loyalty programs, according to a new report by the Acquity Group. The study, which surveyed more than 1,500 smartphone owners, discovered that loyalty programs were ranked as the lowest priority for in-store shoppers. The report points to content as king when it comes to in-store experiences, amongst other highlights: […]

iBeacons: Can My iOS App Find Beacons That Aren’t Mine?

Update (October 22, 2013): Radius Networks has taken this question further, and answers with a resounding “NO”, iOS will NOT let you find beacons that aren’t your own. Their conclusion? There doesn’t seem to be any hack to look for an arbitrary iBeacon on iOS — you have to know at least the ProximityUUID to […]

iBeacons: Why Form Factors Matter

It’s a brave new world of beacons, a place in which the world will be talking to your phone rather than the other way around. And as you get used to the idea that a lamp post or a store shelf or the equipment at the local gym is sending silent pings to your mobile […]

Estimote Inks Deal with aisle411

In a deal that will help to accelerate Estimote‘s place in the emerging ‘beacon’ market, aisle411 announced that they will partner with the company to turbo-charge their in-mall mapping platform. The press release gushes that: “The technology offerings from aisle411 and Estimote together fully-digitize retail shopping environments, combining aisle411’s mobile indoor maps and searchable inventory […]