Samsung and the Physical Web Get CloseBy

Samsung CloseBy

Samsung has announced support for Physical Web URL detection in its Samsung Internet browser – the default for Samsung devices. Called CloseBy, the support allows users to activate an extension to their browser which will then deliver a notification when they’re “close by” to a Physical Web beacon. Tapping on the notice, the user is taken to […]

Google, Beacons and the Black Box

Image Source: Google

When Google launched its response to the Apple iBeacon standard, it established itself as best-in-class for the field. But as it worked to integrate different initiatives within the company, it has left some notable gaps that hinder the development of effective user experiences. It can be hard enough to understand all of the competing terms and […]