Apple and the Closed System: Is Apple Slowly Locking Down iBeacon?

Apple will no longer allow users to manually input iBeacon UUID numbers into an app, thus further locking off the ability for apps to scan for beacons that aren’t their own. Which leads to a larger question – which is better, a large open system or a closed and controlled one? These moves by Apple […]

What’s Next for Estimote: 5 Things to Watch With Its Next Launch

Estimote will launch an update in 2 weeks, right around the time the National Retail Federation is meeting in New York (a natural home for the company, who claims a clear focus on retail). The update will include a firmware update that addresses security concerns and the ability to manage UUIDs and connectivity and pairing. […]

Can Your Estimote Be Hacked? Yes It Can (For Now)

Your Beacons Can Be Hijacked (If You Don’t Do It Right) Estimote beacons can be ‘hacked’ and coders with malicious intent could change the advertising packet data in the devices. If the devices were being deployed on a large scale the exploit would mean that the beacon you put up in your store could, in […]

The Future of iBeacons: A Code of Conduct (for the NSA?)

Senator Charles Schumer unveiled a voluntary code of conduct today that proposes making sure that customers know when they’re in a retail store and being tracked through their phones. Meanwhile, moves in Europe that were in part a response to revelations about the NSA may have a significant impact on how marketers plan global campaigns […]

Using iBeacons to Disable Apps and Phone Features

Sometimes it isn’t what an iBeacon will let your phone DO, it’s what it will PREVENT your phone from doing. In a use case I’d never frankly thought about, Endpoint Protector proposes a promising line of thinking: having iBeacons trigger phones to disable features or lock off usage of certain apps. For the corporate-minded security […]